The global vape cartridge market was valued at USD 1.81 billion in 2024 and is anticipated to reach USD 6.0 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 22.2% between 2025 and 2030. Growing concerns over cardiovascular diseases and the rising incidence of cancer-related deaths worldwide are expected to drive the demand for vape cartridges as an alternative to traditional tobacco products.
Moreover, the availability of a wide range of flavor options through both offline and online platforms has significantly contributed to the increased adoption of vape cartridges, particularly among millennials, over the coming years. Consumers are increasingly opting for vape cartridges because they allow precise control over daily nicotine intake. Manufacturers offer e-liquids with nicotine levels ranging from high strength to nicotine-free, enabling users to select their preferred dosage. Another benefit is the ability to regulate the volume of vapor exhaled. Industry players are developing smaller devices, such as pod vapes that produce low vapor, while high-powered mods remain popular among cloud chasers. Vapor output can be adjusted by modifying airflow, power settings, and coil types. Additionally, customization options and rapid innovation from manufacturers are expected to fuel market growth.
The vape cartridge culture is gaining momentum among millennials due to its appealing design and relatively lower health risks. Increasing awareness is supported by various medical studies that classify vaping and e-cigarettes as safer alternatives to conventional cigarettes. However, stringent government regulations in countries like the U.S. and Germany are anticipated to hamper industry growth. Notably, several countries have imposed bans on the sale and distribution of vaping products.
Order a free sample PDF of the Vape Cartridge market Intelligence Study, published by Grand View Research.
Key Market Trends and Insights
- Product Type: Pre-filled vape cartridges led the market in 2024, accounting for 67.5% of the revenue share. Their convenience and ease of use make them popular among both novice and experienced users. The broad selection of flavors and nicotine strengths further boosts their attractiveness.
- Material: Glass vape cartridges dominated in 2024 due to their high-quality construction, which provides a pure vaping experience. Glass is durable and resistant to corrosion, making it a preferred choice among users.
- Distribution Channel: Offline channels held the largest market share in 2024. Physical retail outlets such as specialty vape shops, convenience stores, and tobacco shops offer customers the advantage of in-person product selection, enhancing trust and satisfaction.
Market Size and Forecast
- Market Size in 2024: USD 1.81 billion
- Projected Market Size in 2030: USD 6.0 billion
- CAGR (2025-2030): 22.2%
- Leading Region in 2024: North America
- Fastest Growing Region: Asia Pacific
Leading Companies in the Vape Cartridge Market
Key players include HONEY, The Bloom Brand, Brite Labs, AIRO, among others. These companies are innovating by launching new flavors and integrating technological advancements into their products to maintain consumer loyalty and meet evolving preferences.
- HONEY Brands is noted for its premium THC vape cartridges, which use all-natural, minimally refined hash oil free from artificial fillers or additives. Their product portfolio includes strains such as Trainwreck, Lemon Cookie, Jack Herer, Green Crack, and Skywalker OG to satisfy diverse consumer tastes.
Major Market Participants:
- HONEY
- The Bloom Brand
- Brite Labs
- AIRO
- CURA CS, LLC.
- Evolab
- Leafly, LLC
- Loudpack
- Eel River Family Farm
Explore Horizon Databook – The world's most expansive market intelligence platform developed by Grand View Research.
Conclusion
The vape cartridge market is poised for significant growth over the next several years, driven by increasing health concerns associated with traditional tobacco, expanding flavor options, and enhanced consumer control over nicotine intake. While regulatory challenges exist, particularly in stringent markets, innovation and product diversification continue to support widespread adoption, especially among millennials. North America remains the largest market, but the Asia Pacific region is expected to experience the fastest growth. Leading companies focus heavily on product innovation and customization to stay competitive in this dynamic market.
